Damira Dental

A migration off Drupal onto WordPress that cut a £10,000-a-year update bill, halved the clicks to book, and plugged straight into Dentally for locum roles and applications.

Web Design Web Development

damiradental.co.uk

Overview

A multi-practice dental group finally in control of its own website.

Damira Dental runs practices across the UK and used to sit on a Drupal site that only their previous agency could touch. Every content update meant a purchase order and a wait, and the annual bill for what should have been routine changes had climbed to around £10,000 a year.

We migrated the whole group across to a custom WordPress build so their in-house team could run the site day-to-day, then integrated it with the tools already running the business - Dentally for the clinical side and their central database for the locum programme - so the website stopped being a separate silo.

Drupal to WordPress migration: A clean rebuild of the whole group site off Drupal onto WordPress so the internal team owns their content again.
Nearest-practice location search: Rebuilt search and filtering so patients reach a booking at their closest practice in two clicks, not five.
Dentally API-powered forms: Practice-facing forms pull applicant data from Dentally, taking a 10-minute form down to around a minute.
Live locum roles feed: Locum jobs render live from the Damira central database, so a role posted internally appears on the public site with no re-keying.

damiradental.co.uk

What We Did

A WordPress rebuild the team can actually use, wired into the systems that run the business.

The old Drupal site was locked to the agency who built it. We designed and developed a bespoke WordPress replacement with a component-based editor the internal team can drive without touching code, and rebuilt every user journey around the two things that actually matter to a multi-practice dental group: getting patients to their nearest practice, and getting locum roles filled quickly.

Patients used to click five times to book at their nearest practice. We rebuilt the search and location logic so it takes two. Later phases layered a Dentally API integration onto the practice contact forms so most of the applicant data pre-populates from Dentally itself, and a live LOCUM feed that renders roles straight from their central database rather than being manually re-listed on the site.

Key Enhancements:

Migration off Drupal onto WordPress: A full rebuild off the legacy Drupal stack so the in-house team can update the site without needing a developer for every change.
Nearest-practice search in two clicks: Rebuilt location search and filtering so patients get from homepage to a booking at their closest practice in two clicks rather than five.
Dentally API integration: Practice-facing forms pull the majority of applicant data straight from Dentally, cutting a 10-minute form down to about a minute for dentists.
Live LOCUM roles feed: Locum listings render live from the central Damira database, so a role posted internally shows up on the public site without anyone re-keying it.

damiradental.co.uk

The Result

A cheaper, faster site the team owns end to end.

The £10,000-a-year update bill went to zero the day the new site went live. Booking friction dropped, applications to the group speed through Dentally, and the locum programme runs itself against the central database. The internal team stopped having to route every change through an agency, and the group finally has a website that keeps pace with how the business actually operates.

Cut an annual £10,000 update bill to zero by putting the team back in control.

Halved the clicks to book at a nearest practice from five to two.

Reduced a 10-minute application form to about a minute via Dentally pre-population.

Have a project like this?

Get Off a Legacy Stack and Take Back Control

If your group site is locked to the agency who built it, or your annual update bill has quietly turned into a subscription, we would love to talk.

Start your project Book a meeting